Skip to navigation Skip to main content

Case Studies

Why Do Businesses Choose Huntingdonshire?

A large number of businesses have evolved in Huntingdonshire due to a range of reasons, such as the business owners living locally and the use of easy access to London, Cambridge and Peterborough being a factor. The two case studies below highlight the key observations as to why Huntingdonshire was, and is, the ideal home for businesses to operate from.

Case study 1: Pico Technology
Pico are extremely positive about being in St Neots and consider it to be the “jewel in the crown” of the Huntingdonshire district. The combination of maintaining the character of the market town and the convenience of its location, both in its proximity to London and Cambridge and its rail and road transport links, provide a perfect location from which to operate. In addition, the development of the Wintringham site is seen as further evidence that St Neots is a thriving area which has the potential for further growth in the future. St Neots offers Pico the benefits of much lower property costs over Cambridge whilst the rural charms of the town itself supports them in attracting talented people.   

Case study 2: Cambridge Software
We were one of the first few companies to select the Lakes Business Park, situated next to the new A1307 and close to St Ives. It was a strategic decision for our business. There were several factors we considered for the decision which included:

Cost – We were a Cambridge based business and without stating the obvious, the costs were not comparable making The Lakes business Park unit an excellent choice when considering our business costs.

Location – As an IT services business, we must travel across Cambridgeshire and beyond. The location is ideal for us gaining quick access to Cambridge, Huntingdon, Peterborough, and the surrounding areas.

Infrastructure - for a business like ours, connectivity is key and fast fibre internet connectivity was available in the building.

Premises – We like the parks approach of building warehouses with large office spaces and the flexibility in using the buildings which will help support our future growth ambitions as a business.